The company Valorizar o Paragens Épicas, Lda. (hereinafter referred to as the “Company”), responsible for operating restaurants under the name
Estrela by Olivier, is committed to protecting the personal data of its customers and respecting their privacy in accordance with Regulation (EU) 2016/679 (General Data Protection Regulation – GDPR).
This Privacy Policy explains:
What personal information we collect and process/process and why we do so;
How we use this information;
The options we offer, including how to access and update information.
1. Data Controller
The controller of your personal data is
Paragens Épicas Ltda., with registered office at
Rua Castilho Nr. 14 2º, Sala 8 1269-076 – LISBOA. PORTUGAL.. For any questions related to this policy, you can contact us at
rgpd@olivier.pt.
2. Legal Basis for the Collection and Processing of Personal Data
By accessing and using our website, its content and/or our services, the user freely and expressly accepts and consents to their personal data being collected and processed by Estrela by Olivier under the terms set forth in this Privacy Policy. Data collection may occur, for example, when:
- Subscribe to our newsletter by email or through our website;
- Request registration or participate in events organized by the Society;
- You use our reservation services, orders, or interact with our websites.
3. Types and Purposes of Collected Data
We may collect the following types of personal data, based on your interactions with our restaurant:
| Type of Information |
Description |
Purpose |
Legal Basis |
| Identifying Information |
Name, email, phone number, address (if applicable). |
Contract execution, Consent, Legitimate interest. |
| Reservation Data |
Date, time, number of people, food preferences. |
Manage reservations and offer a personalized service. |
Contract execution. |
| Payment Data |
Credit/debit card information (via secure gateway). |
Process payments for reservations or orders. |
Contract execution, Compliance with legal obligation. |
| Browsing Data |
IP address, cookies, website behavior. |
Analyze website traffic, personalize the experience and target advertising. |
Consent (for cookies), Legitimate interest. |
| Marketing Preferences |
Interactions with campaigns and newsletters. |
Sending communications personalized. |
Consent. |
4. Purposes of Data Processing
We collect personal data for the following purposes:
- Reservation Management: To process and manage reservations.
- Communication and Marketing: To send personalized promotional communications and advertising campaigns on platforms such as Google Ads, META (Facebook and Instagram), and offline channels such as SMS and postal mail.
- Targeted Advertising and Remarketing: We use data to create custom audiences and target ads through cookies and external platforms (Google Ads, META), offering relevant ads based on user behavior on the website.
- Customer Service: To answer questions or requests for information.
- Website Improvement: To analyze user behavior to improve navigation.
- Payment Processing: To facilitate the processing of transactions secure financial services.
5. Data Sharing with Third Parties
We only share your data with service providers acting on our behalf, such as:
- Booking platforms: To manage and confirm your bookings.
- Email marketing and advertising services: To send personalized campaigns (Google Ads, Meta).
- Payment service providers: To securely process payments.
- Integration with CRM and Marketing Platforms: To manage omnichannel campaigns (online and offline), ensuring a personalized experience at all points of contact.
Personal data may be shared with third parties only when necessary to comply with legal or judicial obligations.
6. Existence of Automated Decisions
The Company’s website may automatically collect information about your visit, such as IP address, interactions, and page views, for navigation analysis and targeted advertising purposes.
7. Cookies and Similar Technologies
We use cookies on our website to improve user experience and for marketing purposes, including remarketing and personalized advertising. The cookies we use include:
Essential Cookies: Necessary for the basic operation of the website.
Analytics and Marketing Cookies: Used to track user behavior and deliver personalized ads through platforms like Google and META.
You can manage or disable cookies directly in your browser settings. For personalized advertising, you can refuse the use of cookies by following the instructions of the advertising platforms.
8. Security Measures
The Company adopts appropriate technical and organizational measures to ensure the security of personal data against unauthorized access, loss, destruction, alteration, or improper disclosure. However, we warn that the Internet is not a completely secure medium and that transmitted data may be subject to vulnerabilities.
9. Data Retention Period
Personal data is retained only for as long as necessary for the purposes described in this policy, or as required by law. The specific period depends on the type of data and the purpose of the processing.
| Purpose |
Retention Period |
| Reservation Management |
Until the reservation is fulfilled or in accordance with tax obligations (5 years). |
| Marketing and Newsletters |
Until consent is revoked or after 5 years of inactivity. |
| Data of Payment |
For the period necessary to fulfill legal obligations, such as taxation (up to 10 years). |
| Cookies and Browsing Data |
Until consent is revoked or as per browser settings. |
10. Data Subject Rights
According to the GDPR, you have the right to:
- Access your personal data and request a copy.
- Correct or delete incorrect or outdated personal data.
- Restrict processing or object to the use of your data for marketing.
- Withdraw consent at any time, without prejudice to the legality of processing based on prior consent.
To exercise any of these rights, please contact us at
rgpd@olivier.pt.
11. Changes to the Privacy Policy
We reserve the right to update this privacy policy. Changes will be posted on our website, and your continued use of the website after the changes constitutes acceptance of the new policy.